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Content & Communications Manager interview questions: the 8 to ask

A content and communications manager builds the company's image and attracts an audience with useful content.

  1. 1.How do you build an editorial calendar?
  2. 2.How do you choose an article topic?
  3. 3.How do you adapt a message for LinkedIn and for a blog?
  4. 4.How do you measure content success?
  5. 5.How do you optimise an article for SEO?
  6. 6.How do you handle a social media crisis?
  7. 7.Show us a piece of content you are proud of.
  8. 8.How do you repurpose content that performed well?

Tip: for every answer, ask for a concrete example (situation, action, result). An answer without an example is worth half.

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